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Monthly Archives: February 2014

Old Spice Social Media: Lessons From Their 2010 Social Media Campaign

Old Spice Social Media In 2010, Old Spice launched one of the most memorable and subsequently successful social media based creative marketing campaigns the internet had ever seen. The endurance and longevity of the Old Spice campaign can be attributed to the fact the brand reiterated their message through a […]

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Smashing Pumpkins Social Media: A Successful Visual Campaign

Smashing Pumpkins Social Media Recently the world famous band, The Smashing Pumpkins decided to connect with their cyber fans through a visually based social media marketing campaign. The Smashing Pumpkins social media campaign aimed to draw fans in by directly asking them questions about the songs the band was set […]

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Twitter Analytics Tool: The 101 Tutorial Guide

Twitter Analytics Collected here is a basic guide to help users make the most of the relatively new Twitter Analytics tool. When used correctly Analytics enable Twitter’s users to identify their most effective content. The first thing required to make use of the Twitter Analytics feature is to log in […]

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