Search Engine Optimisation and Social Media
Most of the millennial generation will have no idea what the # on their keyboards was actually used for before it become the king of connecting trends. On the 23rd of August 2007, Chris Messina – then a product designer at Google – sent out a tweet that would have […]
Drive Brand Awareness Through Social Media Whereas as little as five years ago business owners would often diminish the credibility of social media as a channel worth marketing to, today’s world paints a very different picture. In the UK alone we are looking at over 32 million accounts on Facebook, […]
During it’s first Facebook Communities Summit, Facebook announced that it was rolling out a number of tools and features for its communities. Updates included in this announcement were group insights, membership request filtering, removed member cleanup, scheduled posts and group-to-group linking. So, lets dive into these new features and see […]
Choose your channel and purpose To be able to choose which of the major social media platforms you should be investing your time and resources on, first learn the needs of your target audience. You do this by creating buyer personas which answers questions like what the percentage of time […]
1. Email marketing Testimonials can be a great way to help nurture leads into sales ready leads. This is often carried through an email channel whereby you have already formed some relationship with a prospect allowing you to have obtained someone’s email address and permission to market to them. It’s important […]