Search Engine Optimisation and Social Media
We all use banknotes and we know that each note features a famous person on the back. But have you given any thought to how and why that person gets to appear on a banknote? From William Shakespeare in 1970 to JMW Turner in 2016 Famous people first started appearing […]
Great content is not enough, it needs to sit within a strategy that is focused on promotion and distribution in order for it to stand a chance of ever being picked up. The purpose of content is to encourage your audience to move through the awareness, evaluation and conversion stages […]
Outreach in content marketing is essentially the process of building real relationships, offering value to one another through forms of content and authoritative material that will go on to benefit both parties. Relationships take time to develop, as does mastering the art of producing high, quality content. The two go […]
A problem many marketers find themselves with is little or no budget allocation. Still, with such a challenging backdrop, demand for results never seems to relax and as such marketers and content producers have to be creative in their thinking in order to produce various materials that help their target […]
1. Email marketing Testimonials can be a great way to help nurture leads into sales ready leads. This is often carried through an email channel whereby you have already formed some relationship with a prospect allowing you to have obtained someone’s email address and permission to market to them. It’s important […]
In this article, you’ll learn of some lesser known tools that are great for content creators, that can massively help you with the production of quality content. The pressure to produce and deliver content can be overwhelming for the best content creators. Many have risen to the challenges and have been […]
In today’s competitive digital marketing environment we are constantly getting informed of the next tool that can help drastically streamline our current processes and save us valuable time and money when looking for ways to promote our content. In this article we have compiled the five tools that have become our essential […]