Old Spice Social Media In 2010, Old Spice launched one of the most memorable and subsequently successful social media based creative marketing campaigns the internet had ever seen. The endurance and longevity of the Old Spice campaign can be attributed to the fact the brand reiterated their message through a number of offline and online […]
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Asterix Google Doodle On October 29th 2009 the Google homepage featured an Asterix Google Doodle celebrating the 50th anniversary of the popular children’s comic Asterix and Obelix. In the Asterix Google Doodle, Asterix was shown punching a Roman soldier through the Google logo, whilst Obelix was shown carrying a pile of Roman soldier helmets. The […]
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Twitter Plans When Twitter began seven years ago it was a collection of ragtag hackers fighting for the basis on which the site would operate, whilst trying to stop the site from crashing. From these humble beginnings Twitter has come an incredibly long way. The company is well on track to collect over half a […]
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Mark Twain Google Doodle On November 30th 2011, the Google doodle team created a Mark Twain Google Doodle to celebrate what would have been the 174th birthday of one of America’s greatest novelists. The doodler responsible for the Mark Twain Google Doodle task was Google’s exceptionally talented Jennifer Hom. In a blog to commemorate the Mark […]
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Smashing Pumpkins Social Media Recently the world famous band, The Smashing Pumpkins decided to connect with their cyber fans through a visually based social media marketing campaign. The Smashing Pumpkins social media campaign aimed to draw fans in by directly asking them questions about the songs the band was set to release on their latest […]
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Google Plus Explore And Circles Features Google Plus Explore Google Plus Explore enables an individual user to search the social media platform for accounts which they might not otherwise discover. Google Plus Explore is made up of numerous public postings which have been collated from sources throughout the world. The Explore feature of Google Plus […]
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Social Media Tips When shaping successful social media campaigns, it can be hard for small businesses. Often the problem lies in attempting to best engage with an audience through social media platforms such as Facebook and Twitter. Collected beneath are a selection of tried and tested social media tips for small businesses to employ to […]
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Twitter Analytics Collected here is a basic guide to help users make the most of the relatively new Twitter Analytics tool. When used correctly Analytics enable Twitter’s users to identify their most effective content. The first thing required to make use of the Twitter Analytics feature is to log in of course! Once you have […]
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News broke on January 7th 2014 that LinkedIn Corp, who are the operators of the world’s largest professional social media site, LinkedIn claimed that hackers who were making use of an automated software, had created thousands of fake member accounts. In addition, the hackers had made use of genuine data which had been copied from […]
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Oreo Social Media The Oreo marketing team is forever working industriously to create a hype for their black and white cookies. Social media is their chosen vehicle for these efforts. The techniques deployed by the Oreo social media marketing team whilst highly innovative and effective, are not in of themselves difficult to replicate. Due to […]
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