Search Engine Optimisation and Social Media
Pinterest Business Account As a platform, Pinterest is taking the social media world by storm. Initially many were sceptic of the platform, especially for use by businesses. Pinterest introduced “pinning” to the internet just two years ago. Since then the platform has become one of the most popular social media sites around. A recent comScore.com […]
Twitter Retweet Tips Gaining retweets on Twitter is an excellent way of organically increasing the traffic to your blog, video or homepage. Retweets also provide you with greater exposure, as your content then appears in other people’s streams. This is an excellent way of attracting new followers. However gaining retweets can prove difficult. Below are […]
Bing and Pinterest Bing integrates the Pinterest sharing option into its image search Users of Bing are now able to share any images they find through the search engine easily with their friends on the social media platform, Pinterest. Pinterest is a social media platform which was launched in 2009, where users create pinboards with […]
Social Media Facts 2013 In the beginning many were dismissive of social media, seeing it as the online playground of teenagers. This trend was marked by the overwhelming number of teenagers who made up the virtual population of MySpace. Facebook changed everything. With Facebook the demographic shifted quickly from teenagers to college students. Twitter appeared […]
Geo Targeted Tweets Twitter has gained widespread popularity with marketers as it enables them to reach a key audience with a specific message. Recent changes to the social media platform look set to greatly improve the potential accuracy that Twitter can provide when it comes to reaching your targeted audience. These changes come in the […]
Rembrandt Google Doodle Rembrandt Google Doodle July 15th 2013 saw Google pay a doodle based homage to a man who is considered to have been one of the greatest artists in history. This man was Rembrandt van Rijn. The Rembrandt Google Doodle celebrated what would have been his 407th birthday. His artistic talent lay not only […]
Facebook Marketing Mistakes Over the last few years Facebook has become an extremely popular marketing tool. It is not only online marketers who take full advantage of the social media platform but also business owners. Business owners are making use of the platform as a means of boosting brand awareness whilst also making a greater […]
Google Plus Authorship Whilst using search engines especially Google you may have noticed that some of the results feature an image of the content’s author directly beneath the link. This is what is known as Authorship; being registered as the content’s official author. Google Plus Authorship is quickly becoming one of the most important elements […]
Twitter Direct Messaging App In a recent interview a Twitter spokesperson announced the platform’s ambition to launch a “stand alone direct messaging application”. It is thought the Twitter Direct Messaging App aims to rival existing popular apps including Snapchat and WhatsApp. This move is part of a greater movement by the platform to refresh Twitter’s […]
LinkedIn’s Most Successful Corporate Account On Thursday February 28th 2013 LinkedIn announced that HP was the first company to achieve one million followers and become it’s most successful corporate account. The Vice president of marketing on the site Nick Besbeas explains the how and why. He says HP built up their following by the companies strategic […]