Search Engine Optimisation and Social Media
Albert Einstein Google Doodle Way back in 2003 Google launched a Albert Einstein Google Doodle celebrating what would have been his 124th birthday. The Albert Einstein Google Doodle, which appeared on March 14th, was a slight makeover of the trademark Google logo. In the Albert Einstein Google Doodle the first “O” was transformed to resemble Einstein himself. […]
Google Plus Ripples The Ripples feature of Google Plus is an interactive feature which enables users to track posts or URLs which are shared on Google or through the Google Plus network. Ripples are valuable to both users and marketers. This is because the Google Plus Ripples feature clearly demonstrates not only what users are […]
Twitter Sales Study Twitter promoted a Twitter sales study which was conducted during the summer of 2013. The study was one of a number the social media platform commissioned through the company Datalogix. The focus of the Twitter sales study was an attempt to link activity conducted on the platform to “the real world”. The results […]
Florence Nightingale Google Doodle Florence Nightingale Google Doodle Back in 2008 Google created a Florence Nightingale Google Doodle to celebrate what would have been the 187th birthday of the world famous nurse. The Florence Nightingale Google Doodle appeared on the 11th of May. In the Florence Nightingale Google Doodle the “L” of the Google logo was comprised of […]
Facebook Update Like Button The Facebook “Like” button has become one of the most easily identifiable symbols of the twenty first century. As observed by The Verge’s Ellis Hamburger, even Facebook couldn’t have predicted back in 2010, when the platform launched the like button, how “ubiquitous” it would become. However the social media platform announced […]
Customer Service on Twitter As a social media platform Twitter has forged a reputation for being at the forefront of social customer service. This can be attributed to two main factors. Firstly the real-time nature of interactions on the platform. Secondly it is because Twitter has become one of the main forums where brands which […]
What Are The Benefits Of Monitoring Social Engagement On Google Plus? One of the lesser known features of Google Plus is that it allows its users to monitor the levels of social engagement on any given web article. This includes your own blogs posts and content but also those of your competitors. This feature provides […]
15th Birthday Google Doodle On September 27th 2013 Google was 15 years old and celebrated on their home page with a 15th Birthday Google Doodle. In that period of time the search engine has transformed into internet behemoth valued at $300 billion. To celebrate their birthday the search engine celebrated in true Google style, […]
A study conducted in 2011 quantified the effect which social media had on the Arab Spring. Whilst the revolution may no longer be televised there is an extremely high chance that it will be tweeted. Furthermore it is equally likely that it will blogged about, texted and according to the results of this survey even […]
Social Media Marketing Tips Due to the vast amount of social media platforms currently available, providing a consistent marketing strategy which can be utilised on all platforms can prove difficult. Also due to the sheer volume of companies, businesses and individuals making use of social media platforms for marketing purposes, developing a strategy which works […]