Search Engine Optimisation and Social Media
Google+, also written as Google Plus, is the internet giant’s final (for now) answer to the rise of social networking. With previous social media releases like Google Buzz or Google Friend Connect not going very well and eventually being shut down, the fervent talk surrounding the launch of Google Plus in 2011 was to be […]
The World Wide Web has become part of our lives and many of us don’t even think about what it really is or how it works. Few of us really understand how it distinguishes from the Internet, and it’s safe to say many don’t even know they are separate at all. It’s important to understand […]
Everyone uses Google. From searching for cinema listings in your local area to setting up personal blogs, we’ve all experienced their products and services one way or another. Google is so big, its homepage doodle constantly makes the news. This page aims to offer a review of Google’s products and acquisitions, organised chronologically over more […]
Pinterest is one of the relatively new social networking platforms currently taking the internet by storm. Just about three years old, the website is already one of the top ten social networking sites and won a Webby award last year in the best social media app category. Pinterest allows users to browse content, mostly images […]
Google’s algorithm, its way of finding out the most relevant search results that can answer a user’s questions, often undergoes various changes and tweaks. However Google introduced Hummingbird in August 2013, an almost entirely new algorithm, in the biggest change to the search engine for over a decade. Whilst it does use parts of the […]
Social Media Marketing Tips Due to the vast amount of social media platforms currently available, providing a consistent marketing strategy which can be utilised on all platforms can prove difficult. Also due to the sheer volume of companies, businesses and individuals making use of social media platforms for marketing purposes, developing a strategy which works […]
Google Plus Redesign What’s new with Google Plus Redesign? For a brief summary of the Google Plus Redesign click the image on the left. Now let’s take a closer look at the specific new and exciting updates to the Google Plus redesign: 1) Multiple Columns This Google Plus Redesign feature is dependent on the size […]
Funny Social Media Brands A whole thesis could be written about the various factors which contribute to whether a brand is “followable” or not. Which raises the question why do people choose to like brand pages on Facebook or follow companies on Twitter? On the one hand it could be because they provide you with […]
Despite being the second biggest social media network currently in existence, Google Plus is perhaps the least understood. Unfortunately, a staggering number of people have either never heard of it, or are unsure of how the platform can benefit their business and are losing out on Google Plus Marketing. Currently, Google Plus is arguably the […]
How To Know If Your Tweet Was Successful It is an excellent sensation when your business page gains favourites and retweets on Twitter but do these factors mean that the tweet in question was a success? If you look at the amount of brands which tweet witty meme after witty meme, retweets and favourites may […]