1. Email marketing Testimonials can be a great way to help nurture leads into sales ready leads. This is often carried through an email channel whereby you have already formed some relationship with a prospect allowing you to have obtained someone’s email address and permission to market to them. It’s important […]
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Twitter and Iran The latest Iranian President, Hassan Rouhani, exchanged tweets with the Twitter Chairman Jack Dorsey in October 2013. Observers suspect this may be the beginning stage of the lift on Iran’s Twitter ban. Rouhani has been making use of Twitter since he came to power in August 2013. […]
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Top Ten Pinterest Tools Pinterest as a social media platform has a fair share of critics within the business realm. Individuals who either think the platform is primarily for girls or who are unable to see its potential for businesses. Despite this dismissal and cynicism, Pinterest is an excellent business […]
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In the current financial climate many people are forced to make sacrifices. Pets are being abandoned or put into care. Debt is at an astronomical level. Payday loan companies are making a killing from people’s economic misfortune. However a parent from Oklahoma came up with an interesting financial solution to […]
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Facebook Study Contrary to previous studies, a recent Facebook study has revealed that it may actually raise self esteem. The Facebook study advised users who are feeling down or depressed to view their profile page which the study claims would lift their mood. This advice comes from a Facebook study […]
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Dealing with Social Media Criticism There is nothing new in people criticising brands publically. For some companies it can be a baptism of fire, heralding the company’s graduation into the public sphere. What is perhaps new is that the internet and social media provide a public and global platform from […]
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Facebook Friend Advertising Do you want to promote your own posts? But at the same time conscious of appearing egotistical? Facebook have offers users the ability to pay to promote their own posts since October 2011. All users have to do is pay seven dollars and Facebook staff do the […]
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Google Plus Hangouts In a surprising piece of news (well, we were surprised!) Google Plus, the social networking bit of Google, recently overtook Twitter in the list of social platforms with the most active users and it could be because of Google Plus Hangouts. I say surprised, because it was only a […]
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Social Media Revolution It was in 2011 the social media platforms influenced The Arab Spring. Political scientists and experts are now asking what extent social media actually played in the revolutions. In 2011 revolution began in Tunisia and spread across the region felling dictatorships. Setting aside the question of the […]
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Twitter Still have your doubts about the power and value of social media such as Twitter and Facebook? Then check out the opinion of one of North America’s most respected online political strategists, Andrew Bleeker. Andrew is the Washington-based digital guru who was director of internet advertising for President Barack […]
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