Search Engine Optimisation and Social Media
On its initial release, Google+ was met with mixed views and opinions in the social media sphere. Many who were quick to sign up in the platforms opening phase dismissed it as limited, and questioned its viability as a tool for social commerce and marketing. Demographics for Google+ are hard to […]
As a social media platform, Google Plus is still popular. This is largely because it is an excellent way to meet new people, connect with prospective customers and also to deepen relationships with existing customers. Whilst this can be achieved on other social media platforms, Google Plus provides a forum where […]
It always been said that Google Plus will become the most important social media platform in a company’s online communication arsenal. Despite this, a large number of people are still familiarising themselves with Google Plus as a social media platform. For those people here is a brief background of the social media […]
Business Rocks 2016 Attention all entrepreneurs, start-ups, movers, shakers, and future world changers: get yourselves to Manchester this April for Business Rocks 2016 Tech, Music, and Investment summit. What’s the goal of this event? To gather the brightest, hungriest, and most creative minds from around the globe together in one place […]
Which Social Media Platforms Work Best When Used Together? When utilising social media as part of a brands online marketing strategy, it is incredibly important to understand each particular platform. This is because different platforms have slightly different audiences, have different preferred types of content and make use of different […]
Small Business Owners and Google Plus It is a widely known fact that providing and creating a solid social media presence is essential to ensure success for a brand or company’s online marketing campaign. In the case of small and local businesses this is doubly true. This is because […]
Nike Social Media Campaigns Nike is an excellent example of a company who has successfully increased their brand exposure through a number of highly effective social media campaigns. Collected beneath are a number of these Nike social media examples, some of which tie into the brand’s huge #makeitcount initiative and […]
Successful Facebook Posts When it comes to Facebook posts it is not a matter of quantity, in some cases quantity, whether it is too much or too little can actually be negative. Successful Facebook posts can be quantified in two ways, is the post being interacted with and are users […]
Instagram Tips Instagram provides users with a photo and video sharing social media platform, it also offers users a number of digital filters, enabling them to transform their photos into professional looking images. The success and popularity of Instagram can be attributed to the ease with which it can be […]
Pinterest Metrics Pinterest has become an exceptionally popular social media platform for brands looking to extend the reach of their web marketing efforts. A number of brands who have created and overseen insightful campaigns, are making use of the social pin-board to boost awareness for their brand and are delivering […]