Search Engine Optimisation and Social Media
How Creative Industries Can Maximise Their Audience sing Social Media Socrates was not a fan of the written word but look at what books have offered the world. Could you ever imagine a world without Shakespeare, Edgar Allen Poe, Robert Frost’s “Stopping by Woods on a Snowy Evening”? Or perhaps […]
Old Spice Social Media In 2010, Old Spice launched one of the most memorable and subsequently successful social media based creative marketing campaigns the internet had ever seen. The endurance and longevity of the Old Spice campaign can be attributed to the fact the brand reiterated their message through a […]
Social Media Tips When shaping successful social media campaigns, it can be hard for small businesses. Often the problem lies in attempting to best engage with an audience through social media platforms such as Facebook and Twitter. Collected beneath are a selection of tried and tested social media tips for […]
Oreo Social Media The Oreo marketing team is forever working industriously to create a hype for their black and white cookies. Social media is their chosen vehicle for these efforts. The techniques deployed by the Oreo social media marketing team whilst highly innovative and effective, are not in of themselves […]
How Cadbury’s Chocolate Thumb Boosted The Company’s Facebook Following Increasingly social media is becoming an integral part of business’s online marketing campaigns. When it comes to developing future social media campaigns it never hurts to look at previous ones as case studies, to identify new strategies which can be adopted […]
5 Best Social Media Campaigns 2012 2012 was a big year for social media. There was a large number of social media driven campaigns launched by businesses. Here are the 5 best social media campaigns 2012. 1. Cadbury The chocolate manufacturer has always been one of first companies to embrace […]
Obamas Social Media Campaigns Obama in his 2008 electoral campaign was commended for his masterly utilisation of social media sites such as Twitter, Facebook and Myspace. He even going as far as setting up his very own social media site in the form of: My.BarrackObama.com. What was most remarkable about […]
Business Social Media It’s a debate that’s spanned boardrooms to bedrooms: “Social media – it’s nice and cute and everything but are any companies actually making money from it. And can we improve our business social media?” Let’s face it, it’s easy enough for a business to gain ‘Friends’ and ‘Likes’. Send […]